News

We are pleased to announce that the Italian Ministry of Economic Development has officially registered AVO Aldo Valsecchi S.p.A. in the Special Register of Historic Brands of National Interest.
This prestigious recognition is reserved exclusively for Italian brands that have been in continuous use for over 50 years and belong to outstanding manufacturing companies with a strong and enduring connection to their territory and the country’s industrial tradition.

Adding to this milestone, AVO has also joined the Association of Historic Italian Brands, a community that brings together companies distinguished by authentic values, unique know-how, and a history that continues to project itself powerfully into the future.

This double recognition celebrates our roots, strengthens our identity, and drives us to look ahead with renewed determination—continuing to bring the quality, innovation, and reliability of Made in Italy to the world.

#MoveYourWorld

In the food industry, efficient handling is as essential as compliance with hygiene regulations. Choosing the right wheels for equipment, machinery, and production lines can make a real difference in safety, cleanliness, and durability.

With its long-standing expertise in wheel and caster production, AVO Aldo Valsecchi is the ideal partner for companies in this sector, offering solutions specifically designed for every need – with guaranteed quality and reliability over time.

AVO uses only materials selected for their resistance to cold, moisture, and corrosion: special polyurethanes that stay elastic even at very low temperatures and are easy to clean; stainless steel AISI 304 and AISI 316 for supports and metal parts, ensuring hygiene and long-lasting performance.

Product design is optimized to minimize dirt traps and make cleaning operations easier, lowering maintenance and replacement costs: smooth surfaces and compact shapes are key features.

Our 5 tips for choosing your ideal wheel

1. Choose materials that maintain their mechanical properties, elasticity, and smooth rolling even at sub-zero temperatures, avoiding breakage, stiffening, or deformation that could compromise handling.
2. To withstand frequent sanitization – even with aggressive detergents – opt for AVO’s Polyurethane and Polyamide 6 wheels, plus AISI 304 or 316 stainless steel supports, resistant to corrosion and moisture.
3. Avoid contamination risks by using wheels with plain bore hubs or stainless steel bearings, which require no maintenance and release no unwanted substances.
4. Reduce operator effort by choosing high-rollability wheels such as Thermoplastic Polyurethane, including the soft Polyurethane version, or elastic, non-marking rubber wheels – silent-running, impact-resistant, and low-friction.
5. Always check the load capacity required, factoring in potential impacts, uneven floors, or sudden acceleration. We recommend choosing wheels with a higher safety load than the static requirement, to ensure durability and stability under dynamic conditions.

Download the brochure

Explore our product ranges:

AVO, a leader in industrial mobile solutions, has always been a reliable partner at the forefront when it comes to wheels and castors designed for extra heavy loads, an answer to mobility needs in industrial environments that require the handling of particularly heavy and demanding loads.

In environments such as logistics, construction sites, heavy industries and transport of bulky materials, safe and smooth handling of loads is essential. The new AVO wheels, designed with high-performance materials, can support extremely heavy loads without compromising the safety and durability of equipment. These solutions are ideal for industrial vehicles, forklifts, mobile platforms and other applications where strength and durability are key requirements.

Key features of the new AVO wheels and castors:

• • Extra Heavy Load Capacity: Each wheel is designed to support very high loads, up to 1000 kg per unit, ensuring smooth movements even under extreme stress.

• • Innovative Materials and High Strength: The wheels are made of polyurethane and reinforced steel compounds, offering superior resistance to wear, impact and mechanical stress.

• • Adaptable Brackets: Available with adjustable and sprung brackets, which allow the wheel to be adapted to specific load requirements and terrain type.

• • Resistance to Environmental Agents: A combination of high-quality materials ensures resistance to chemicals, extreme temperatures and corrosion, making these wheels perfect for harsh industrial environments.

• • Anti-vibration Design: The wheels are designed to minimize vibration when transporting heavy loads, improving stability and operational safety.

• • Ease of Maintenance: The wheels and casters are designed to be easy to inspect and maintain, with a long operating life that reduces replacement costs and optimizes performance over time.

An investment in productivity and safety

The ability to transport extra heavy loads safely and with minimal effort is critical for industrial companies aiming to optimize daily operations. AVO’s casters and castor brackets are the perfect solution for those seeking safety, reliability and superior performance in even the harshest working conditions. With an ongoing commitment to improving its solutions for
industry, AVO confirms its position as a leader in the industrial casters sector, providing products that meet the modern challenges of efficiency and safety in industrial settings.

Ice cream has become a global passion – a universal pleasure that bridges cultures, generations, and tastes. But there are moments when ice cream becomes more than just a treat: it turns into a challenge, a work of art, a world record. Over the years, this beloved food has inspired feats so astonishing they’ve made it into the Guinness World Records. Here are some of the most extraordinary achievements.

1,001 Flavours in a Single Shop: Abu Dhabi’s Triumph of Creativity

In 2021, Abu Dhabi in the United Arab Emirates claimed a sweet and colourful world record: 1,001 ice cream flavours on display at the same time. This remarkable achievement was accomplished by Ice Cream Lab, a chain already famous for its innovative techniques, such as using liquid nitrogen to instantly freeze ice cream. But with this challenge, the Yas Mall team exceeded all expectations.

Every flavour was made with different, authentic ingredients, ranging from the classics – chocolate, strawberry, pistachio – to exotic and curious creations like lavender, buttered popcorn, lychee, damask rose, goat cheese with figs, and even matcha green tea with black sesame. Many flavours were inspired by Arabic cuisine, such as date and cardamom gelato.

The record attempt followed strict rules: each flavour had to be unique, identifiable, and produced in a minimum quantity for judging. The lab worked for weeks, bringing together chefs and ice cream artisans from around the world. The result? A celebration of diversity and ingenuity that turned ice cream into a true cultural masterpiece.

The World’s Tallest Ice Cream Cone: A 3.08-Metre Marvel

If you think ice cream cones are just for strolling down the street, think again. In Norway, the world’s tallest ice cream cone reached a staggering 3.08 metres. The record was set in 2015 by Henning-Olsen, one of Scandinavia’s oldest ice cream producers, founded in 1924.

The project took months of preparation and the combined expertise of engineers, refrigeration specialists, and master ice cream makers. The enormous cone was filled with over 1,000 litres of ice cream, carefully layered to maintain balance. The structure was reinforced with a steel base and covered in a giant wafer shell.

And the best part? Once Guinness confirmed the record, the massive cone was shared with the public in a full-on ice cream party, with hundreds of people enjoying a taste. Fun fact: placing the final scoop required a small crane to avoid collapsing the structure.

125 Scoops on a Single Cone: Italy’s Dimitri Panciera Breaks the Record

Italy, the homeland of artisanal gelato, had to be part of this story. Representing the country is Dimitri Panciera, who entered the Guinness World Records in 2018 for balancing 125 scopes of ice cream on a single cone. And these weren’t tiny scoops – each had to be at least three centimetres in diameter, compact, and well-defined.

But that’s not all. Panciera went on to beat his own records, the most recent on July 31, 2021, during the Artisanal Gelato Festival in Val di Zoldo. There, he placed 150 scoops on a single cone in just 3 minutes and 40 seconds, surpassing his previous 130-scoop record. His achievement proves that creativity and love for tradition can go a long way.

His motto? “Ice cream is not just food – it’s an emotion to be shared.”
Panciera’s feat has become a tourist attraction, earning him TV appearances and invitations to international gelato festivals.

These three records share a common thread: a passion for ice cream that never stops reinventing itself. Today we have vegan, gluten-free, high-protein, cocktail-inspired, and savory gelato flavours. But no matter how trends evolve, ice cream remains what it has been for centuries: a moment of sweetness, capable of surprising and delighting both young and old – even at record-breaking levels.

Guinness World Records

In the food and wine industry, the choice of raw materials and the technical characteristics of wheels and castors are of paramount importance to ensure excellent performance and meet specific requirements for cold or heat resistance, hygiene, safety and durability. For companies operating in these sectors, where every detail is crucial to avoid contamination and ensure product quality, it is essential to have solutions that are robust, easy to clean and comply with industry regulations.

The new BLUE AVO color, specially developed for the food industry, represents a major innovation in this area. The distinctive shade of blue is designed not only to provide a modern and stylish appearance, but also to facilitate immediate detection of any residue particles that might come into contact with food. Due to its high visibility, the AVO Blue color allows for quick action in case of visible contamination, thus helping to maintain the highest food safety standards.

In addition, the combination of stainless steel for the stand and special attention to wheel design ensures impeccable hygiene. Stainless steel, known for its corrosion resistance and ease of cleaning, prevents the proliferation of bacteria, mold or other contaminants, ensuring long-lasting protection in environments with a high risk of contamination. AVO wheels are designed specifically for the food and wine industries, where working conditions require highly specialized solutions.

Vulkollan® is the benchmark polyurethane elastomer in the market, combining excellent mechanical properties for highest dynamical load bearing capacity and abrasion resistance.

Find application in Material handling industry, Theme park industry or Maintenance & Repair.

The 8 family members and key features of Vulkollan®

Hardness
Formulations from soft to very hard makes Vulkollan® spanning the full spectrum between rubbers and thermoplastics. Thanks to this wide range of hardness, Vulkollan® can be found in a broad area of technical applications. Vulkoprin produces Vulkollan® ranging from 75 up to 97 shore A

Tensile strength
Vulkollan has very high values for tensile strenght. Elongations up to 7 times the original length is needed before rupture of the specimen occurs. Together with high values for tear and tear propagation means Vulkollan® is virtually unequalled for wear and tear in conditions of dry or wet friction

Damping
Good damping behavior, combined with the other physical properties, makes Vulkollan® the ideal material for anti-vibration elements

Rebound resilience
The rebound resilience gives a measure for the elasticity of a material. Vulkollan® shows high and almost constant values over the whole hardness range between 0°C and 120°C. The higher the rebound resilience the less energy is transformed into heat by a deformation

Chemical resistance
Unlike many other elastomers, Vulkollan® is highly resistant to many chemicals and, in particular, to mineral oils, petrol and benzene

Compression set
Compression set is the amount by wich a compressed elastomeric material fails to return to its original shape when the load is removed.  The low compression set of Vulkollan® is a decisive factor behind its successful use for items such as wheels, damping and sealing elements

Tear strength and tear propagation resistance
Vulkollan® has high values for tear strength and tear propagation resistance. This, together with the high elasticity, offers exceptional wear resistance in dry and wet conditions.

Wear
Vulkollan®’s high resistance to wear ensures a long service life for expensive capital investments even under the harshest abrasive loads

The environment as a fundamental pillar in the production of AVO products
Respect for the environment is a key value for AVO, which integrates sustainability principles at every stage of the manufacturing process. All AVO products are manufactured in full compliance with the RoHS (Restriction of Hazardous Substances) directive and the REACH (Registration, Evaluation, Authorisation and Restriction of Chemicals) regulation, two European regulations that impose strict restrictions on the use of hazardous substances in manufactured and/or purchased items. This adherence to stringent regulations ensures that AVO products are safe for the environment and for users, while minimizing the ecological impact of the raw materials used.

An in-depth life cycle analysis of products is conducted to assess the actual environmental impact, making data on each item available to customers. This analysis is not limited to the production phase, but also considers the use and disposal phase, contributing to an overall view of sustainability. To ensure the adoption of best practices, AVO constantly collaborates with leading Italian plastics manufacturers, who provide advanced and innovative environmentally friendly materials.

The assessment of environmental aspects has prompted AVO to take a number of concrete actions to reduce the ecological impact of its activities. These initiatives aim not only to ensure compliance with regulations, but also to implement more efficient solutions in terms of energy savings, waste reduction and optimization of production processes.

significant step in this direction is the installation of a 350 kW photovoltaic system at the main production site, an initiative that enables AVO to generate renewable energy to power its production cycle, reducing its carbon footprint and actively contributing to environmental sustainability. This choice underscores the company’s commitment to the ecological transition, making environmental protection a strategic goal for the future. With these actions, AVO positions itself as a company that not only focuses on quality and innovation, but also on environmental responsibility, aiming for a more sustainable future for generations to come.

In the food industry, the careful choice of raw materials and the technical characteristics of wheels and castors are crucial elements in ensuring high standards of strength, hygiene, safety and durability. These requirements are essential for companies operating in highly regulated environments, where every detail contributes to maintaining product quality and safety. Indeed, mobile solutions must not only support heavy loads and withstand harsh working conditions, but also meet specific requirements for cleanliness and durability to minimize the risk of contamination and ensure optimal long-term operation.

AVO is aware of the unique challenges imposed by the food industry and has developed a line of wheels and castors designed specifically to address these needs. AVO solutions are designed to withstand high temperatures, ensuring excellent performance even in intensive processing environments, such as in industrial kitchens, pasteurization processes or packaging lines. The range includes casters with materials that ensure resistance to chemical and thermal agents, easy to clean and free of cracks or joints that could compromise hygiene.

In addition, the casters are designed to offer maximum safety, minimizing the risk of malfunction or wear and tear during continuous use, and ensuring long service life even under harsh operating conditions. With AVO, food professionals can count on robust, hygienic and safe solutions that support the efficiency and quality of their production processes without compromising the safety of the final product.